With the rise of AI tools like ChatGPT, Perplexity, and Google Gemini, the way people search and make decisions is changing fast. Traditional SEO is no longer enough.
Generative Engine Optimization (GEO) is the next evolution — designed to help your brand, product, or service show up in AI-generated answers, summarized results, and LLM-driven conversations.
Instead of just ranking on Google, GEO ensures that your business becomes part of the answers provided by AI assistants and generative search engines.
Why It Matters
- AI tools are becoming the new front door for search.
- Consumers are skipping websites and getting instant recommendations from AI.
- Brands not optimized for LLMs are being left out of the conversation.